Director and Talent Manager

Director and Talent Manager Cathy Baker has 25 years experience in mainstream media as a journalist, publicist, casting director, television program writer, and producer. She has worked across a wide range of genres including news, current affairs, lifestyle, variety, drama, special events, documentary and game shows. Her experience transverses commercial, pay and public electronic broadcasting, local and international television, radio and on-line content.

As a Talent Manager, Casting Director and Production Executive, Cathy has drawn on her professional media journey to identify, nurture and place talent in wide ranging genres and launch careers. Cathy brings a 360 view of the industry and proven track record of sourcing and managing contracts across all media -publishing, radio, TV , merchandising, commercial and digital. Her creative business practice of writing career and performer brand strategies together with her extensive relationships with key decision makers in the Australian media have been of benefit to many performers who have grown with her guidance to become high profile personalities. Cathy is also passionate about the next generation of talented people and coined the term “Friend of your Career”. She offers newcomers and aspiring talent a forum to access informal advice and support.